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Allegro Fees for Sellers

Commissions, promotion and subscription costs on allegro.pl for resellers moving to a business account.

A 200 zł fashion item on allegro.pl split into its two commission tiers and the amount left before costs
Key takeaways
  • Allegro.pl commission is a net percentage set by category, from 2.5–8% in Elektronika to 13–17% in Pozostałe / Akcesoria (price list checked 13 Sept 2026), charged only on a sale and on item price plus delivery.
  • Allegro's own Moda example charges a 200 zł item 19.40 zł (11.5% up to 110 zł, 7.5% above), but the same page names a 115 zł threshold, which would make it 19.60 zł. Price with the higher figure.
  • Wyróżnienie costs a placement fee plus 0.75 × the commission: on that 200 zł Moda item, 14.55 zł of extra commission on top of 5.90 zł or 19.90 zł.
  • Subscriptions (49, 199 or 3000 zł gross per 30 days) and Allegro Ads (minimum daily budget 3 zł sponsored) are fixed costs: divide them by your sales before judging a price.
  • Business accounts get automatic refunds 7 calendar days after collecting a return parcel; refund or refuse in the Zwroty tab before then.

Allegro fees on allegro.pl come down to one unavoidable charge: a sales commission, taken only when an item sells. The rate depends on the category and is listed as net, from 2.5–8% in Elektronika to 13–17% in Pozostałe / Akcesoria, per Allegro's price list checked on 13 September 2026. Listing is free in general; promotion, subscriptions, ads and Smart! delivery add their own costs.

Below: the commission base, category ranges, Allegro's tiered Moda example with its inconsistency, and the true cost of Wyróżnienie. Lokalnie is covered in Allegro Lokalnie fees explained.

How Allegro commission is calculated

Allegro's fee calculator says commission is calculated on item price plus delivery cost. Postage you charge the buyer raises the commission, although that money leaves again on the label. Lokalnie charges on "item value"; why the base matters is on what a final value fee is charged on.

commission = (item price + delivery cost) × category rate

The calculator has no allegro.pl preset. Choose Custom: Sale price is item price plus buyer-paid delivery, Percentage fee your category rate, Fixed fee 0 unless your Allegro bill shows one, Shipping you pay your label cost. It returns fees (sale price × percentage + fixed fee), what you receive (sale price − fees − shipping you pay) and the effective rate (fees ÷ sale price).

Marketplace fee calculator
Total fees€5.30
You receive€44.70
Effective fee rate10.6%
Enter the fee you pay.

Example: a 120 zł item at 10% with 12 zł buyer-paid delivery: base 132 zł, commission 13.20 zł; with a 12 zł label you receive 106.80 zł. Other marketplaces' presets are in the marketplace fee calculator.

Allegro fees by category: commission ranges

Allegro publishes a net range per department; the exact rate depends on the subcategory, which our research did not capture. Run your category through Allegro's fee calculator before pricing a batch.

Commission on allegro.pl, net, price list checked 13 September 2026:

Department Commission (net)
Dom i ogród (home, garden) 4.5–11%
Dziecko (kids) 5–11.5%
Elektronika 2.5–8%
Firma i usługi (business, services) 4.5–10.5%
Kolekcje i sztuka (collectibles, art) 3–14%
Kultura i rozrywka (culture, entertainment) 5–8.5%
Moda (fashion) up to 11.5%
Motoryzacja (motoring) 4.5–16%
Sport i turystyka 8–11.5%
Supermarket 5–10.5%
Uroda (beauty) 8–10%
Zdrowie (health) 1–13%
Pozostałe / Akcesoria (other) 13–17%

Decision rule: if you don't know your subcategory's rate, price with the top of the range. Example: on a 300 zł item in Kolekcje i sztuka, the range runs from 9 zł at 3% to 42 zł at 14%.

Tiered commission: the Moda worked example

In some categories the rate drops above a threshold. Allegro's fashion example charges 11.5% net on the first 110 zł and 7.5% above it, so a 200 zł item pays 19.40 zł.

Allegro's Moda example: 200 zł item, tiered commission
Item price200 zł
  • 11.5% on the first 110 zł12.65 zł
  • 7.5% on the other 90 zł6.75 zł
  • Left before delivery and your costs180.6 zł
Worked example from Allegro's fee page, which also names a 115 zł threshold.Source: Allegro fees for sellers, checked 13 Sept 2026

The same page also says the lower rate applies "ze 115 zł" (from 115 zł), without saying which is right. With 115 zł the item pays 13.23 + 6.38 = 19.60 zł. Use the higher figure for your price floor.

  • Delivery. Allegro's example uses item price alone and doesn't show whether delivery counts towards the threshold. Example: if it does, 15 zł delivery makes the base 215 zł and commission about 20.53 zł.
  • Effective rate. 19.40 ÷ 200 = 9.7%: enter that in the calculator for a 200 zł Moda item, and 11.5% for items up to 110 zł. The rate falls as price rises, so recalculate per price point.

Wyróżnienie and its extra commission

Wyróżnienie (featured offer) has two parts: a placement fee, and extra commission of 0.75 × the category commission.

Option Placement fee (gross)
Standard 19.90 zł per 10 days
Selected fashion and jewellery categories 5.90 zł per 10 days
Kultura i rozrywka 2.90 zł per 10 days
Flexible 2.90 zł per day
Example: cost of selling the 200 zł Moda item, with and without Wyróżnienie
Commission only19.4 zł
With Wyróżnienie at 5.90 zł39.85 zł
With Wyróżnienie at 19.90 zł53.85 zł
19.40 zł commission + 14.55 zł extra commission (0.75 × 19.40) + one 10-day placement fee. Placement fees are gross, commission net.Illustrative example, not market data

Which fashion categories get 5.90 zł isn't in our research; check the price shown when you add it. Decision rule: count the placement fee for every 10-day period you run, not only the one in which the item sells.

Subscriptions: Podstawowy, Profesjonalny, Ekspercki

Allegro lists three subscriptions (abonament) for business sellers, gross per 30 days: Podstawowy 49 zł, Profesjonalny 199 zł, Ekspercki 3000 zł. What each includes was not captured, so this page doesn't recommend one.

Turn the price into a cost per sale. Example: at 20 sales in 30 days, Podstawowy adds 2.45 zł per sale and Profesjonalny 9.95 zł. At 5 sales they add 9.80 zł and 39.80 zł, more than the 6.90 zł Moda commission on a 60 zł used item.

Allegro Ads minimums

Minimums in Allegro's price list: cost per click from 0.10 zł, varying by category (search: Moda 0.65 zł, Elektronika 0.75 zł); CPM 9 zł; daily budget 3 zł for sponsored offers and 15 zł for display.

Example: the smallest sponsored campaign, 3 zł a day, is 90 zł over 30 days. Judge it on your own numbers, not an average:

ad cost per sale = total ad spend ÷ orders from ads

If that exceeds what the item leaves after commission and costs, stop advertising it.

Smart! delivery and co-financing

Smart! buyers get free delivery on orders from 49.90 zł from one seller. Allegro says it covers most of the transport cost, over 80% on low-value orders, while the seller pays a Smart! delivery fee. Check the current Smart! delivery fee in your Allegro seller account before you set a price.

  • Return shipping on Smart! orders is covered by Allegro.
  • Delivery co-financing is refunded to you if the item is returned or not collected.
  • "Okazja" (deal) badge needs a new product, so used stock can't get it.

Returns: automatic refunds and commission back

On business accounts, Allegro refunds consumer withdrawals automatically 7 calendar days after you pick up the return parcel. Its FAQ applies this to withdrawals reported from 1 September (no year given), and it can't be switched off.

  • Inspect the item the day you collect it; to stop the automatic refund, refund or refuse in the Zwroty tab within 7 days.
  • Allegro emails on day 6; the refund goes out around midnight on day 8.
  • Only returns sent with Allegro return methods count, not complaints or uncollected parcels.
  • Commission is refunded automatically when conditions are met; check your bill.

What private and business sellers owe on returns is in do private sellers have to accept returns.

Is Allegro worth it for second-hand stock?

Start with the account. Allegro says regular accounts are for private individuals and business accounts for entrepreneurs, and Lokalnie accepts listings only from regular accounts. Official pages don't state selling limits for regular accounts on allegro.pl. When reselling becomes a business: private vs business seller.

Example: the 200 zł jacket pays 19.40 zł on allegro.pl before delivery, and 15.80 zł at Lokalnie's 7.9%.

  • If you sell privately, compare both sites on your own prices; Allegro vs Allegro Lokalnie covers the account and return differences.
  • If you have a business account, price each item with commission on price plus delivery, any highlight and your subscription per sale.

The full profit maths is in the resale profit guide.

Frequently asked questions

Does Allegro charge a listing fee?
In general, no. Allegro's price list says listing on allegro.pl is free and the basic charge is the sales commission, taken only once an item sells. Some motoring and collectibles listings may carry separate fees we could not confirm. New sellers are offered a welcome package with commission "from 0 zł"; its eligibility terms were not captured.
Is commission charged on delivery cost?
Yes. Allegro's fee calculator says commission is worked out on item price plus delivery cost, so dearer delivery raises the commission even though that money goes on postage. For example, at an 11.5% rate every extra 10 zł of delivery adds 1.15 zł. Allegro Lokalnie charges on item value instead.
How much does Wyróżnienie cost?
Per Allegro's price list checked 13 September 2026: 19.90 zł gross per 10 days, 5.90 zł in selected fashion and jewellery categories, 2.90 zł per 10 days in Kultura i rozrywka, or 2.90 zł per day for the flexible version. Each adds extra commission of 0.75 times the category commission.
Do I need a subscription to sell on Allegro?
Allegro's price list describes the basic seller charge as the sales commission and lists the Podstawowy, Profesjonalny and Ekspercki subscriptions separately, at 49, 199 and 3000 zł gross per 30 days. What each tier includes was not captured in our research, so read Allegro's description and divide the price by your monthly sales.

Sources

  1. Allegro fees for sellers (price list) checked 13 Sept 2026
  2. Allegro fee calculator checked 13 Sept 2026
  3. Allegro Help: automatic refunds after withdrawal from the contract, FAQ checked 13 Sept 2026
  4. Allegro Help: The differences between the regular account and the business account checked 13 Sept 2026
  5. Allegro help: fees on Allegro Lokalnie checked 13 Sept 2026
  6. Allegro help: Allegro Smart! on Allegro Lokalnie checked 13 Sept 2026
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